This is a product for small businesses or single owner run businesses. Business owners can download the app for free from Google Play store or Appstore and use both the business and the personal app using the same number. They will need to transfer business contacts to the business app manually. They also get a broadcast message option to reach out to customers who have interacted with them before.

Whatsapp Business App gives small business owners features like business profile to display important business information like a brief of what they do, opening and closing time, apart from common information like address and contact information. They also get Quick Replies feature to answer the common queries they receive using canned messages. The Whatsapp Business App has made tracking and follow ups easy for small business owners by providing them analytics on the broadcast messages apart from the blue ticks. Business owners can check their delivery report and open rate to have a clear picture of engagement level of their customers.

The Whatsapp Bot can be trained with regular sales and support queries. The bot can answer responses completely in a conversational approach. Though some business prefer to use Type 1 for this and Type 2 for that in a typical IVR fashion, we recommend the bot to be truly conversational as a live agent would be communicating. With our conversational AI engine, the Whatsapp bot provides a superior level of engagement. It can serve multimedia files as well as geo location.

Needless to say, the Whatsapp Bot provides a round the clock support for all the requests sent out by customers. Also with live chat integrated with Whatsapp API, live agents can respond to the queries, while the customer is on Whatsapp.

It is highly recommended to reach out to customers on a platform they are spending most of their social time on. According to a recent article in Forbes, the global time spent on Whatsapp in three months was 85 billion hours.

Whatsapp Business API gives largely a free to use platform for conversational messages. It becomes a far better alternative than the age old SMS. This ensures that your business drives exceptional channel ROI using Whatsapp Bot. The integrations with Chat or Bot also leads to no additional infrastructure cost.

Apart from the extensive analytics that comes with a chat or bot integration, Whatsapp also provides quick insights into the delivery of messages and engagement of users.

The usage of Whatsapp is growing and in many countries like India, South Africa, UAE, Latin American countries it has become the dominant channel for interaction both for text chat and video chat. So providing Whatsapp chatbot makes a significant benefit to end users to interact with business.